![]() On screen it will look a bit too much maybe, but the final print will look much better.Įnsure the text colour has a good contrast with its background colour. This can be done either by adding an "Hue / Saturation" adjustment layer or, if you want more control, by chosing more saturated color for each element of your design. If your print proof look a bit dull or dark, try to increase the colour saturation a bit. ![]() In some cases, from a colour point of view, the final print can look quite dull and disappointing, especially if you converted a file from RGB colour mode. If you want to save time, you can even print it with your office printer before printing a proof at the shop. Take advantage of this opportunity and make sure you like your proof. I think all print shops let you do one or two print proofs - for free - before printing hundreds of business cards. So be sure to test your design before sending it to print. At same size, some fonts tend to print smaller compared to others. If, like mine, you're logo is not available in photoshop to edit its size take my logo size as a reference: about 4 cm wide and 1 cm highĬonsider 1 point more if you're using a dark background.īe sure the fonts you are using are designed for print. The company name or logo should be minimum 12 points. Your name should be bigger than the address and contact information, try to increase the size of 1/2 points or try to put the text in bold (and why not try a combination of the two?) The minimum size you might use is 6 points, under than that the text will be hard to read Then, here's a list of tips about text size: You don't want your clients to struggle when trying to read your contact details, do you? This is the most important element to care about when designing a business card. Here it is, now you have a bleed! Remember that the part between the guides and the borders will be cut out.įor a better aesthetic and harmony, keep at least another 0,35 - 0,40 cm from the bleed guides. Move the square marquee to the bottom right corner and do the same. With the "Rectangular Marquee Tool", while holding the shift button, draw a square of 0,30 cm wide and high starting from the top-left corner. Insert two guides that coincide with the marquee edges. Most print shops where I am now (Spain) require a 3 mm bleed, that is 0,3 cm and 35 pixels. This is important because introduces a margin of error in the cropping step of the final prints. The bleed is an extra part that will be cut out. So if you don't want to have surprises work in CMYK and pay attention when you chose a color, photoshop will tell you if it's out of gamut for print, see the image above. The result might look quite disappointing since CMYK as a much restricted colour gamut (that means the available range of colours). If you send an RGB file to print it will be converted to CMYK before being printed. This is what it is the CMYK, a subtractive colour method that uses cyan, magenta, yellow and black to subtract red, green and blue from light to produce the other colors While monitors emight light, paper absorbs it, so it cannot use an additive method but a subtractive. ![]() Monitors use the additive RGB method - that mixes red, green and blue to produce all the other colors The way that colors are mixed to produce what we see on a monitor is different than paper: If you are a web designer and you don't know much about the print world you might be used to work in RGB colour mode (I hope at least you know what RGB does mean!). Rulers unit to "cm" (centimeters) or "inches" if you are from a country that doesn't use the international metric system If like me you are using photoshop, go to "Edit > Preferences > Units & Rulers" and change the following: Start a new document 9,6 cm wide and 6,1 cm high - that in pixel is 1134 x 720 and select " CMYK Color" as Colour Mode You don't want your business card to not fit in someone's wallet or pocket, do you? Unless you have a very good reason, stick to the standard business card size. ![]() If you have been smart enough, the print you got is just a proof and now you can make some corrections to your design and send it again for another proof.īut before sending your file again read this post: here I want to share with you some tips I just learnt recently while designing my card. If you don't have experience with the print world you might find out that your business card you just printed might look quite different than what you saw in photoshop (or any other software you use). ![]()
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